Our Work
Dr. Nancy O'Hara
CREATIVE SUMMARY
Dr. Nancy has a successful practice in Connecticut, she was finding herself getting booked out 6+ months in advance for clinical consults and her wait times were getting longer and longer. She knew she wanted to create an offer with videos and lectures, but she didn’t know what to do with them or how to grow and scale her list or to sell her new book that she was in the midst of writing. She was seeking a creative marketing company to help her build out these ideas and establish herself as her own brand and voice offering online services and products to educate more practitioners so that more people could diagnose and treat PANS/PANDAS and BGE.
We helped Dr. Nancy strategize and how to position herself outside of her face-to-face practice with digital products and offerings. The first thing we did was establish her new brand look, the language around who she is and who her target market is and how to speak to them. We strategized and developed her product suite so her book, membership and mentorship was a strategic approach to serve more practitioners in the PANS/PANDAS BGE space.
WHATÂ WE DID
 6 months – Growth Package
- Strategy
- Branding
- Video Coaching
- Sales/Script writing
- Personal Story Coaching
- Book, Membership & Mentorship Funnels (Sales, Cart, Thank you Pages)
- Marketing Material (Lead Magnet PDF etc.)
- Website Design
- Web Development
- Backend Integration (Kajabi)
- Membership Program & Backend Buildout
- Mentorship Program & Backend Buildout
Post Launch – Scale Package
- LinkedIn Outreach
- Social Media Management
- Monthly Email Marketing
- Blog Posting
Using some of her existing content to create assets as she’s a very busy practitioner. One of the things that Dr. Nancy really liked about us was that she felt like we were her business advisors as well as her marketing team doing the actual creation of the assets and marketing.
Watch Nancy's Testimonial Above
Working together for over 2 years, we helped her position her book, membership and mentoring offers when she has speaking engagements, or other opportunities to speak to practitioners allowing her to grow outside of her 1-to-1 consulting practice. We built out her lead magnet funnel to sell her book, and strategy to upsell to her membership and mentorship programs. We refreshed her brand and rebuilt her website from the ground up.
Dr. Nancy O'Hara - Pediatric Neurobehavioural Health Website
 We took care of everything on the front end from branding, copywriting, strategy, funnels, sales coaching, video coaching, and brand imagery. And on the backend we built everything on the Kajabi platform, her membership, mentorship, utilizing payment gateway/cart functionality, login access for clients, and email marketing sequences. This now runs 24/7 on her new website for clients to sign up on demand.
Her practice transitioned from being entirely in-person to fully digital, incorporating online visits, mentorship, and a seamless integration of her membership program. In just over a year, she successfully scaled her monthly online sales to exceed $30,000.
We also helped Dr. Nancy build out her neutraceutical line OHMc. The branding for OHMc by Dr. Nancy O'Hara focuses on merging holistic wellness with scientific precision, reflecting Dr. O'Hara's commitment to high-quality, research-backed nutraceuticals. The brand’s visual identity emphasizes natural elements with modern design, featuring earthy tones and clean typography to evoke trust, purity, and professionalism.
 Building out the Shopify store involved creating a user-friendly, visually cohesive platform that guides customers seamlessly from product discovery to checkout. Each product page provides in-depth information about ingredients and benefits, supporting customer education and confidence in their purchase. The store’s functionality also includes a subscription option, allowing for recurring orders, personalized recommendations, and an easy-access portal to Dr. O'Hara’s expert guidance, reinforcing the brand’s mission of accessible, personalized wellness.
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LET'S GET STARTED
Please let us know where we can reach you. One of our consultants will be in touch very soon. If you’d like to begin immediately, feel free to call Eric Pezik at 905-921-6979 or email him directly at [email protected]
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